Premium Shoe Shampoo Refill pack 200ml (~6.76 fl oz)

295 reviews

香り OTOMEYURI HIMESAYURI OCHA SPA FOREST Unscented

€20,00

PREMIUM SHOE SHAMPOO

A refill pack of ROSY LILY's 200ml (6.76fl oz) non-rinse shoe shampoo. We know you look for want eco-friendly beauty routines, and we are pleased to provide the refill packs at a low price to continue to guarantee the quick and easy shoe washing experience of yours.

Order deadline -- : -- : --

Earliest arrival —

Same-day shipping.

Made in Japan

We accept emails 24 hours a day.

30-day return guarantee

¥3,300以上で送料無料・返品無料
通常送料¥700
通常1日〜2日でお届け

- It will be shipped with ECMS Express.

- Pre-ordered items will be shipped according to the schedule specified on the product page.

Shipping fee

- Shipping costs will be calculated at checkout.

- Orders over a certain amount qualify for free shipping.

- Purchased items can be returned within 30 days.

- It will take about 1 minute until the purchase is completed.

- We offer various payment methods.

Incredibly easy shoe cleaning.

ROSY LILY Premium Shoe Shampoo

Making shoe cleaning effortless.

ROSY LILY — PREMIUM SHOES SHAMPOO

Just towel dry. No rinsing needed.

ROSY LILY Premium Shoe Shampoo is a new type of shoe cleaner that lifts and removes dirt with foam. Simply apply foam to the brush, gently scrub, and wipe with a towel. No water rinsing needed, so you can clean your shoes anytime, anywhere.

Cleaning is very easy

STEP 01

Apply the shampoo

Apply 1-2 pumps of shampoo to the brush.

STEP 02

Gently scrub with the brush

Gently brush while creating a lather.

STEP 03

Wipe with a towel

Wipe off the foam and dirt with a towel.

STEP 04

Just let them dry

Let them dry in a well-ventilated area and you're done.

Easy. That's why you'll keep doing it.

The convenience of being able to clean
your shoes whenever the thought crosses your mind.

Product Details

ROSY LILY Shoe Shampoo 200ml

Made with plant-derived natural ingredients, this shoe shampoo is gentle on shoes — just wipe with a towel, no rinsing needed. Quickly and easily makes your shoes clean.

Premium Wash Brush

A compact wash brush easy for women to hold. Made with powerful boar bristles in an ergonomic design that thoroughly removes stubborn stains.

Microfiber Cloth x1

A microfiber cloth that makes a difference. Ultra-fine fiber material with excellent absorption. Works for both dry and wet wiping.

5 Fragrance Assortment 250ml

ROSY LILY: Shoe Shampoo 5 Fragrance Assortment 250ml. A set of five easy-to-hold 50ml mini bottles. All 5 fragrances at your fingertips.

ROSY LILY Shampoo Brush Set

€33,00

ROSY LILY Starter Kit

€55,00

ROSY LILY 5 fragrance assortment 250ml(~8.45 fl oz)

€44,00

[Amazing deodorizing power] Deodorizing Powder for Shoes

€26,00

10 Microfiber cloths set

€15,00

Eraser set for shoes

€10,00

Premium Shoe Shampoo 200ml (~6.76 fl oz)

€22,00

Premium Cleaning Brush

€11,00

1 microfiber cloth

€9,50

Premium Shoe Shampoo Refill pack 1L(~33.81 fl oz)

€65,00

Premium Shoe Shampoo Refill pack 200ml (~6.76 fl oz)

€20,00

[Leather Product Protection] BeesWax

€26,00

ROSY LILY Premium Hand Cream OCHA 35g

€12,80

Aromatic Hand Wash 295ml / 10fl oz GREEN TEA

€12,80

From leather to suede —
compatible with a wide range of materials

From genuine leather to suede — easily clean all kinds of materials.

Mesh

Enamel

But still...

"Does it really remove stains?"

Please see what our actual customers have to say.

茜竹. 2021/08/09

★★★★★

They turned out so clean, I thought they were different shoes. I'm happy I can care for them so easily.

Customer 2021/06/07

★★★★★

I bought my first white sneakers but the stains were terrible! Just putting shampoo on the brush and gently scrubbing made them this clean.

智子.高 2021/06/22

★★★★★

I was skeptical, but after 5 seconds I was amazed! The scent is great too!

理絵 .道 2021/07/03

★★★★★

We tried it skeptically and were both amazed — "Wait, it gets THIS clean?" It was like entertainment!

Customer 2021/07/16

★★★★★

I was shocked the moment I used it. Stubborn stains came right off and my shoes looked brand new!

桂子.後 2021/06/19

★★★★★

The stains on the white rubber part wouldn't come off, but after trying this, they got so clean!

See more reviews

タカハシ2021/02/25

★★★★★

The green came back! I thought the color might fade after drying, but it stayed vibrant even after drying. So exciting!

Customer2021/06/15

★★★★★

I had given up washing my leather sneakers since they can't be washed with water. I was amazed when I tried this product. They became as clean as in the photos.

いずみ2021/02/09

★★★★★

This is really great! Even mud stains come clean without water.

佑美. 嘉2021/05/29

★★★★★

It's great that it removes stains, but since no water is needed, the barrier to "washing shoes" is drastically lowered!

眞帆田.2021/05/24

★★★★★

These are my favorite shoes from 5 years ago. After trying it, not only did the stains come off, but they seemed to regain their shine... Truly convenient and worth every penny!

彩鈴.2021/10/30

★★★★★

I use it not only on my own sneakers but also frequently on my kids'. They get incredibly clean. Highly recommended for those who like regular maintenance.

Customer2021/06/07

★★★★★

The scent is wonderful, and it cleaned not just my sneakers but also my pumps. I'm planning to repurchase!

Customer2021/03/31

★★★★★

When I come home and notice some dirt, I feel like quickly cleaning them at the entrance.

由美恵 .玉2021/03/31

★★★★★

Since no water is needed, the mental barrier to washing shoes has been lowered.

Customer2021/06/18

★★★★★

I find it very useful since I can clean specific spots precisely.

幸恵舛.2021/06/15

★★★★★

I always use this to keep my son's baseball cleats clean.

典子手.2021/06/14

★★★★★

I tried washing my canvas bag and it got surprisingly clean!

田中綾.2021/09/18

★★★★★

The brush is so cute, I bought an extra one for washing dress shirts!

美香大.2021/07/26

★★★★★

After having kids, I was too busy to wash shoes. With ROSY LILY, I can easily clean them without water. Highly recommended for busy moms!

4 Reasons to Choose ROSY LILY

Materials, fragrance, design, and usability — our 4 commitments.

Commitment to Materials

Formulated with carefully selected natural ingredients. Gently removes dirt without damaging shoe materials. Compatible with leather, sneakers, canvas, and more.

Commitment to Fragrance

We wanted to turn shoe cleaning into a pleasant experience. That's why we also focus on fragrance. Choose from 3 scents.

Commitment to Design

A stylish design that changes the image of shoe cleaning products. Packaging that looks great in your entryway or living room.

Commitment to Usability

No water needed, no rinsing required — clean your shoes anytime, anywhere. The included boar bristle brush reaches every detail.

Read our development story

A wonderful fragrance experience.

Shoe cleaning time becomes a healing moment.

OTOMEYURI

Soft & sweet

A fluffy, sweet lily-based fragrance. Our most popular scent since launch.

HIMESAYURI

Gorgeous & elegant

A bouquet-like elegant lily fragrance. Well-received even by those who dislike strong scents.

OCHA

Refreshingly clean

A freshly brewed tea-inspired freshness. Refined, like the entrance of a luxury hotel.

FOREST

Refreshing forest

A green, refreshing forest bathing scent. Recommended for those who dislike sweet fragrances.

SPA

Resort spa

A mysterious, oriental scent. Refreshing yet deep, like a luxury resort spa.

Media & Retail

Featured in many media outlets

Featured on TV and in many magazines.

Available at LOFT stores

Available at stores near you.

FAQ

How long does it last?

Based on our customers' average usage, it typically lasts about 6 months to 1 year.

Each pump dispenses 0.8ml. Using 8 pumps per shoe means 12.8ml for both shoes. With 200ml per bottle, you can wash approximately 16 pairs — only ¥138 per pair.

I'm a first-time buyer. What should I start with?

For first-time buyers, we recommend the Premium Shoe Shampoo Starter Kit. The included wash brush delivers excellent cleaning power with a cute, easy-to-use design. The OTOMEYURI fragrance is our most popular.

What types of shoes can it be used on?

It can be used on any shoes unless the manufacturer specifically prohibits washing. Compatible with genuine leather, suede, synthetic leather, canvas, mesh, enamel, and more.

Avoid materials that discolor when wet, or water-sensitive materials such as wool, silk, and linen. Always test in an inconspicuous area first.

I want to clean quickly — how long does it take?

Cleaning time depends on the material and degree of dirt. As a reference, for light dirt on synthetic leather shoes, you can clean a pair in about 2-3 minutes.

Are refills available?

Yes, refills are available at 50% off the bottle price.

About Shipping

Orders ship within 1 business day after payment confirmation. Orders placed before 3:00 PM on weekdays ship the same day — delivery can be as fast as the next day!

View all FAQ

Don't you have shoes in your closet that you really want to clean?
With ROSY LILY, next-day delivery is available, and the cost per pair is only 138 yen.
Clean them quickly, dry them quickly.

Easy cleaning means you'll keep doing it.

Enjoy wearing them again.

Free shipping over a minimum spend — shipped direct from Japan

View Products

Why ROSY LILY See Reviews

A starter kit made
just for you

Why not experience all the fragrances first?

A special starter kit with 5 fragrances. The best choice for your first shoe care.

ROSY LILY Starter Kit

€55,00

ROSY LILY 5 fragrance assortment 250ml(~8.45 fl oz)

€44,00

Premium Shoe Shampoo 50ml(~1.69 fl oz)

€9,50

1 microfiber cloth

€9,50

Premium Cleaning Brush

€11,00

10 Microfiber cloths set

€15,00

When was the last time you cleaned your shoes?

You used to wash your shoes as a kid, right? But it's such a hassle, and having to rinse them with water is really annoying. So you just stopped washing them and threw them away when they got dirty?

But something about that doesn't feel right.

You want to keep your favorite shoes clean and use them again and again. Throwing them away is wasteful and not eco-friendly. It doesn't feel wrong, but it doesn't feel right either.

Exactly. In other words.

We actually wanted to wash our shoes.

ROSY LILY is a no-rinse shoe shampoo. Just towel dry — no rinsing needed. So it's incredibly easy, effortless, and quick to clean and dry.

CONCEPT

"Change your shoes, change your mind"

ROSY LILY is a premium shoe shampoo for women that cleans your shoes by simply wiping — no water rinsing needed. That's why it's amazingly easy and simple to use.

Don't you have shoes you really want to clean? With a premium shoe shampoo that makes cleaning fun, step out with sparkling shoes every day.

Keep your shoes always clean. A change of heart starts from your feet.

Experience Story

Inspiring Experience Stories

In everyday life, cleaning shoes became a way to reset. A small moment to take care of yourself in the midst of busyness.

Here we share the voices of users who taught us their own way of using ROSY LILY.

View Experience Stories

Subscribe for first purchase coupon 20%OFF

Customer Reviews

4.8 / 5.0

295 reviews

97% rated 4 stars or more

Most customers are happy with this product

Write a review

Tell us honestly how it worked for you

Pak

2026/8/5

I always keep a brush, dry cloth, and foam shampoo by the entrance. When I want to clean up my kids' shoes a bit, I can just wipe them and they get clean, which makes me feel good.
Since I've gotten into the habit of regularly washing shoes, it naturally led to cleaning the entrance and organizing shoes placed there, tidying up the whole entrance area. Since it's a place we go in and out of every day, being able to keep it fresh and clean helps me stay in a positive mood. I think it's a really great product.

Auto-translatedShow original

玄関にブラシと乾いた布と泡シャンプーを常に置いています。子供の靴を少しきれいにしてあげたい時など、さっと拭くだけできれいになるので、気分が良いです。
靴を習慣的に洗うということができるようになったので、おのずと、玄関の清掃や、玄関に置く靴を揃えるなど、玄関周りの整頓にもなりました。毎日出入りする場所なので気持ちよく保てていることで、気分もポジティブにいられます。とっても良い商品だと思います。

Item type:OTOMEYURI

Received a review incentive

遠藤

2026/7/12

It's very easy to use and I'm making good use of it.
Mud stains on sneakers worn on rainy days come off easily just by applying the soap and brushing.
The subtle scent is nice too.
Since I can easily clean my shoes, I've developed a habit of regularly washing them.

Auto-translatedShow original

とても使いやすく重宝しています。
雨の日に履いたスニーカーに付いた泥汚れも石鹸をつけてブラシで洗うだけで簡単に落ちます。
さりげない香りも良いです。
手軽に靴を綺麗にできるので、定期的に靴を洗う習慣ができました。

Item type:OTOMEYURI

Received a review incentive

DOI

2026/7/2

Smells great! Rinses clean too!

Auto-translatedShow original

いい匂い！泡切れも良いです！

Item type:FOREST

Received a review incentive

高岡

2026/6/16

I've reordered this multiple times. I like not only how it removes dirt, but also the smell.

Auto-translatedShow original

何度もリピしてます。汚れ落ちだけでなく匂い好きです。

Item type:HIMESAYURI

Received a review incentive

花崎

2026/6/15

I use it regularly. When your feet look clean, your whole appearance changes!

Auto-translatedShow original

日常的に使っています。足元が綺麗になったら見た目が変わります！

Item type:OTOMEYURI

Received a review incentive

沖井克己

2026/6/14

Being able to maintain shoe soles easily with a nice scent is a great point!

Auto-translatedShow original

手軽に靴底メンテがよい香りでできるのはポイント高いですね

Item type:SPA

Received a review incentive

太田

2026/6/2

Takes about 3 minutes from before use to after use. They become clean in a flash. Just spray the foam and wipe with a towel. They don't get wet and you can wear them right away.
Kids come home completely black from just one PE class at school, but with this product you can send them out the next day with clean shoes without stress.
I really recommend it for busy people!

Auto-translatedShow original

使用前と使用後まで3分位。あっという間に綺麗になります。泡を出してタオルで拭き取るだけ。濡れることも無くすぐに履けます。
子供は学校の体育授業１回だけでも真っ黒になって帰って来ますが、こちらの商品があればストレス無く翌日も綺麗な靴で送り出せます。
忙しい方にはほんとにおすすめです！

Item type:OTOMEYURI

Received a review incentive

松延

2026/6/1

The shoe on the left in the two photos is after using the dry shampoo.
I was surprised it got cleaner than I expected.
This time the shampoo ran out so I bought more.

Auto-translatedShow original

写真2枚の左側の靴がドライシャンプーした後のものです。
思った以上に、キレイになったのでびっくりしました。
今回は、シャンプーがなくなったので追加購入しました。

Item type:OTOMEYURI

Received a review incentive

TOSHIHARU

2026/5/31

At first I was skeptical and bought it anyway, but it cleaned so well that after using up 3 bottles, I found out there's a refill pack and bought it!
Now I can scrub away with confidence!

Auto-translatedShow original

最初は半信半疑で買ってみましたがあまりに綺麗になるので、3本消費したあとに詰め替え用があると知り購入しました！
これでガシガシ洗えます！

Item type:HIMESAYURI

Received a review incentive

由浩

2026/5/18

It smells great and makes washing shoes fun!

Auto-translatedShow original

良い香りで靴洗いが楽しくなります！

Item type:OTOMEYURI

Received a review incentive

北原

2026/5/18

It's easy to refill and the shoes turned completely white!!

Auto-translatedShow original

簡単に詰め替えもでき、シューズも真っ白になりました!!

Item type:OTOMEYURI

Received a review incentive

田中

2026/5/18

Without even hand washing the shoes, they get this clean, so I'm a repeat customer.
Since it works on various materials, I'd like to recommend it to anyone who hasn't tried it yet♪
In the photo,
Right foot - used it
Left foot - didn't use it
The right one is much cleaner😍

Auto-translatedShow original

靴を洗わないで、こんなにキレイになるので、リピーターに。
素材もいろいろ対応出来るから、試したことない方は、オススメしたいです♪
写真は、
右足　使った方
左足　使ってない方
右の方が、かなりキレイ😍

Item type:FOREST

Received a review incentive

Premium Shoe Shampoo Refill pack 200ml (~6.76 fl oz)

PREMIUM SHOE SHAMPOO

Incredibly easy shoe cleaning.

Just towel dry. No rinsing needed.

Cleaning is very easy

Apply the shampoo

Gently scrub with the brush

Wipe with a towel

Just let them dry

Easy. That's why you'll keep doing it.

ROSY LILY Shoe Shampoo 200ml

From leather to suede —compatible with a wide range of materials

More and more posts on Instagram

4 Reasons to Choose ROSY LILY

Commitment to Materials

Commitment to Fragrance

Commitment to Design

Commitment to Usability

A wonderful fragrance experience.

OTOMEYURI

HIMESAYURI

OCHA

FOREST

SPA

Media & Retail

Featured in many media outlets

Available at LOFT stores

FAQ

Easy cleaning means you'll keep doing it.

Enjoy wearing them again.

Not sure which fragranceto choose?

A starter kit madejust for you

When was the last time you cleaned your shoes?

But something about that doesn't feel right.

Exactly. In other words.

"Change your shoes, change your mind"

Inspiring Experience Stories

Customer Reviews

ESTEBAN スペシャルコラボレーションセット

GIFT BOX

GIFT SET 150ml

GIFT SET 200ml

From leather to suede —
compatible with a wide range of materials

Not sure which fragrance
to choose?

A starter kit made
just for you