There are many functional brushes out there, but is functional enough? We wanted to create a product that was both pretty and easy to use, without compromising either.

ROSY LILY shoe shampoo is used to wash the outside of your shoes. We thought it would be best if the brush was compact enough to fit in the palm of your hand, and if it was streamlined like an egg, it would be cute, easy to hold, and easy to use.

The cleaning power depends on the density, type and length of the bristles. If it is too hard, the cleaning power may be high, but it will damage the shoes, so it is very difficult to find the right balance.

The last thing I was worried about was the material of the handle. We had a hard time deciding whether to use wood or plastic. Wood was a very promising material at first because it has a good texture, looks very pretty, and there was no need to make a mold.

However, in the case of wood, the root part will inevitably corrode and turn black. Over time, it can become deformed and the hair may fall out. In other words, there was a problem with durability.

On the other hand, plastic is not as good as wood in terms of texture, but it has great durability, making it an appropriate material for shoe washing brushes.

We felt that we could not offer our products if they were rotten and easily broken, even if they were so cute, so we used plastic as the material for the handles.

It took a lot of trial and error, but we feel that we have created a satisfying product that is full of various particulars, such as the material of the handle, the size of the product that fits perfectly, the type of hair, the length of the pile, etc., and the density of the hair.

The extremely dense pig bristles have excellent cleaning power, but the cute, round design is filled with our desire to make you want to use it again and again.